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Work

Banking in the Digital Realm

What we created:
SAFE Federal Credit Union Homepage

SAFE Federal Credit Union Homepage

“After much research, we decided to work with Cyberwoven, which proved to be the right choice. We've been very happy with their quality of work, as our new site is bold, user-friendly, and a stand-out among the most well-known websites in our industry.”

Michael Baker, President + CEO, SAFE Credit Union

Situation

SAFE Federal Credit Union (SAFE) has been providing a full range of financial products and services to its members since 1955. To ensure its members receive the best banking experience, SAFE understood the importance of providing users with a robust online banking platform.

SAFE partnered with Cyberwoven to provide a more complete and holistic banking solution that would enable customers to interact with its institution exclusively online.

Photography Style

Photography Style

Learning Center Website Page

Learning Center Website Page

Rates Website Page

Rates Website Page

Photography Style

Photography Style

Solution

The Digital Branch

Cyberwoven created an online platform that expanded SAFE’s in-branch experience with a customized web environment – one that strongly communicates the value of SAFE’s products, its brand, and member services.

Reaching New Audiences

With the launch of its new and responsive website, SAFE established a strong brand presence within the industry’s growing ‘digital branch’ environment. SAFE’s new site allowed for greater reach by extending the institution’s personalized services to new audiences, audiences outside the range of their physical locations.

How did you translate the services of branch banking to the digital realm?
Membership Website Page

Membership Website Page

Impact

Moving Forward

Cyberwoven enacted a digital strategy that drove awareness of the company's new and expansive online services by obtaining new members and maximizing relationships with existing members. SAFE’s relaunched website includes a new user interface and online banking portal – one that addresses the changing arena of online banking.

Fewer Bank Visits, Higher Efficiency

The new website allows members to use SAFE’s services without leaving the comfort of their homes. With SAFE’s new site, members can now take advantage of the institution’s reimagined online platform – one complete with an easy-to-navigate user interface, improved security, advanced facial and fingerprint recognition, and personalized identification codes.

Visit the Website

51%
decrease in bounce rate
6.5%
increase in average session duration
4.3%
increase in pages per session